the merger of two of South Africa’s most successful player
management agencies resulted in the formation of Prosport
International. With that historic event the new organisation launched
its’ logo, which existed in its original form until 2018.
The gold circle
depicted the ultimate prize in sport, a gold medal,
reserved only for champions and thus encouraging all
of our clients to strive to do their best both on and off
the field of play in search of greatness.
Two “arms”
in navy blue, the colour which represents freedom,
intuition, imagination, expansiveness, loyalty, stability
and inspiration. The symbols depict the two different
divisions in Prosport, that of soccer and rugby.
...Over the years
of its’ dynamic existence, Prosport has become one of the leading sports
management companies on the African continent. Our expansion has
taken us into new geographical regions throughout the globe. We have
opened new avenues within the sports industry through the launch of our
sponsorship, marketing, hospitality and events divisions, with our client
management expertise overflowing into cricket, horseracing and celebrity
management.
This increase in the bouquet of services that Prosport offers to the industry has
persuaded us to launch a new logo; one that retains the essence and culture of the
original but with subtle changes depicting our shift in activity and ambition.
The colours
are the same but brighter, in sync with our vision of a
brighter and bolder future.
The “arms”
completely enclose the inner circle, representing the
transformation to a total sports management offering
as opposed to our original two – fold offering.
Our new logo heralds the beginning of a new and exciting era at Prosport International.
